When Sylvia Doyle started using a virtual assistant – a stranger, working from a remote location via the internet – to handle administrative tasks, she made a point of not meeting her face-to-face.
“To me, it was critical to grow my business in a 21st century way,” says Ms Doyle, founder and director of Reward First, a specialist compensation consultancy. “It had to be possible to build a relationship that was sustainable on a virtual basis. I was testing myself as well.”
Having had conventional personal assistants in her previous corporate career, she had misgivings about hiring someone she would not see. How long would it take to find the right person and build a relationship of trust, she wondered.
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