Coca-Cola has drawn condemnation from environmentalists after the soft-drink maker weakened its recycling and reuse goals for tens of billions of bottles each year.
The company said late on Monday that it was now aiming to use 35 to 40 per cent recycled material in primary packaging such as plastic, glass and aluminium by 2035, compared with a previous goal of at least 50 per cent by 2030.
It also watered down its goal for recycling bottles and cans, and is now seeking to “help ensure the collection” of 70-75 per cent of bottles and cans entering the market by 2035. Coke had earlier sought to collect and recycle one bottle or can for each one sold by 2030.