Not since he was last seen jumping on Oprah Winfrey’s sofa has a video of Tom Cruise generated so many headlines.
Except this time it was not Tom Cruise, but a set of sophisticated deepfakes so convincing that they quickly ran up nearly 12m views when they appeared on TikTok last week under the account @deeptomcruise.
Their incredible realism stoked new fears over the implications of the technology in the hands of those intent on spreading disinformation, but the man behind the videos, Belgian visual effects expert Chris Ume, wants people to know the sophistication of his videos is not so easily replicable.
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