Japan is poised to hit its tourism target of 20m inbound visitors five years ahead of schedule, according to a leading industry figure, thanks mainly to the weakness of the yen, a boom in Asian cruises and a surge in Chinese shoppers.
Hideo Sawada, chief executive of HIS, Japan’s largest low-cost package tour company, said Chinese travellers appeared to have shrugged off the effects of a domestic slowdown and would continue arriving in robust numbers, unless China’s economy suffered a more dramatic crash.
Inbound visitor numbers have been rising rapidly, from 8.4m in 2012 to more than 13.4m in 2014 — and by September this year the total had exceeded 14.4m.