London hoteliers are steeling themselves for the biggest number of luxury room openings in more than a decade this year, prompting concerns of oversupply and price cuts in the fiercely competitive market.
The 146-room Chancery Rosewood will open in the former US embassy in Grosvenor Square in the summer, while later in 2025 Six Senses will launch a new hotel in the former Whiteleys department store in Bayswater.
Around the same time, luxury operator Auberge Resorts Collection will open the 102-room Cambridge House in what used to be the In and Out naval and military club in Mayfair, with other launches due across the city.
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