When the McKinsey consultant Chris Bradley tries to explain the changing nature of corporate competition, he turns to the fictional universe of Harry Potter. A few exceptional “wizard” companies have emerged this century, which seemingly operate in a different dimension to their non-magical “muggle” counterparts, he says.
當麥肯錫(McKinsey)顧問克里斯?布拉德利(Chris Bradley)試圖解釋企業競爭性質的變化時，他引用了《哈利?波特》的虛構世界。他說，本世紀出現了一些杰出的“巫師”(wizard)公司，它們的運營方式似乎與不會魔法的“麻瓜”(muggle)公司處于不同的維度。
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