Social media site Bluesky registered almost 2mn new users in just four days as Brazilians flocked to the platform following the suspension of Elon Musk’s X by the country’s Supreme Court.
The platform launched in 2019 by Jack Dorsey, one of X’s co-founders, also topped the rankings of most popular apps on both the Google and Apple stores in Brazil.
The surge in Bluesky’s fortunes reflect the importance of social media in Brazil. More than 144mn people use at least one kind of platform and the nation frequently tops lists of countries that spend the most time online.
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